JAMES NORTON RETURNS IN A DARK NEW PERIOD DRAMA VIEWERS ARE ALREADY CALLING “THE NEXT PEAKY BLINDERS” 😳🔥
The upcoming series House of Guinness dives into the scandalous rise of one of the most powerful families in British and Irish history — a dynasty built on wealth, ambition, betrayal and secrets hidden behind the polished image of a global empire.
Set in 19th-century Dublin and inspired by real events surrounding the Guinness family, the drama follows the bitter power struggles that erupted after the sudden death of brewing magnate Benjamin Guinness. As heirs begin fighting for control of the fortune, loyalties collapse, private affairs surface and family members are pulled into a dangerous battle where status means everything — and trust means nothing.
James Norton leads the cast in what many fans are already describing as one of the BBC’s most exciting prestige dramas in years, with early reactions comparing its atmosphere to Succession, Peaky Blinders and The Crown all at once.
Viewers are especially intrigued by the show’s darker tone, lavish period setting and the growing tension inside a family that appears glamorous in public… but deeply fractured behind closed doors.
And according to people who’ve seen early footage, there’s one devastating betrayal halfway through the story that changes absolutely everything — turning the series from a historical drama into a full-scale psychological war between brothers, lovers and rivals fighting to protect the Guinness name at any cost.
With political influence, forbidden relationships and ruthless ambition colliding inside one of the richest families in Europe, House of Guinness is already being tipped as the kind of drama audiences won’t just watch weekly… but completely binge in one sitting.